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why veg?

Does anyone else hate the V8 Splash commercials that demonize vegetables? All they are really saying is “Hey, everyone hates vegetables…drink this sugary drink instead so you can feel good about yourself.” Not even going into the nutritional aspect of “juice”, advertisements like these drive me crazy. They are a dime a dozen – commercials where the underlying assumption is that vegetables are gross and you have to go to extreme measures to include them into your diet.

Why is this the prevailing mindset? 

This is why I started veg. Because it’s about time someone started promoting the vegetables. The dairy industry and the egg industry finds profit in promoting their products (“Got Milk?” “The Incredible, Edible, Egg”), but veggies are left high and dry. When’s the last time you saw a commercial for a carrot?

Well, this may be counter cultural, but I love vegetables. Not only do they have a vast array of colors, flavors, and uses – they are nutritional powerhouses, the foundation of any good diet. This blog is dedicated to promoting whole, natural foods, especially the underdog of them all – vegetables.


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